The Bacardi distillery was first founded in 1862 in Santiago de Cuba. The symbol in which we all know and love comes from when Dona Amalia Bacardi spotted Fruit Bats in the distillery, which she insisted must by the companies logo. Which as we all know has stuck around!
Fast forward abit and Emilio Bacardi Moreau was a Rum Baron by day and a freedom fighter by night. Emilio put everything on the line to fight for the Cuban independence from Spain. He was arrested, exiled and twice imprisoned for his beliefs and refusal to abide by the Spanish laws, which he was later awarded for as the first freely-elected Mayor of Santiago de Cuba.
Moving on to 1919 America banned the production and sale of Alcohol, resulting in Bacardi creating their famous parties, in which they would invite Americans to Cuba for weekend long parties!
How did Bacardi get thanked for all their efforts over the years? Well in 1960 they were exiled illegally by Cuba and all of their assets were confiscated without compensation, they had their home and business taken away. In true Bacardi spirit they picked themselves up and started elsewhere!